The rise of the internet and technologies around it led to many theorists predict that it was the end of the traditional office. What with people being able to communicate and stay in touch from every nook and corner of the world! There was absolutely no need for someone to report to work. Rather he or she could stay in the cosy confines of their home and still stay productive.
But somehow, the prediction hasn’t come true. Of course, the number of telecommuters and digital nomads have been rapidly increasing but they still don’t want to work alone. Probably, it is the human connection, the social factor and the networking effect that leads to these independent workers on a hunt for collaborative spaces.
And there is obviously no sign of the commercial real estate industry going down which obviously means that the theorists were wrong. Of course, technology has helped us stay connected across borders but people are starting to seek new and innovative workspaces which will liberate them from the traditional cubicle and act as catalysts for creative and innovative thinking.
Coworking comes to the fore here. It could be a standalone concept or implemented within multinational corporations for its sheer vibrancy, community angle and cross line experience sharing. Companies have begun to recognize this and are moving their employees for short periods to coworking spaces to find creative solutions to complex problems. Working among likeminded people with an entrepreneurial spirit is becoming more and more important to arrive at lean and productive solutions. The collective learning of the group also contributes to reducing an individual’s gestation time in taking his market to product.
A time where an intellectual mass is superior to a brain in silos. Here’s to coworking reimagining the office space, the way people think, work and live. It is here to stay.